OUR FOUNDER

Haneen AlSaify

Haneen Alsaify is an entrepreneur and influencer who has successfully bridged the worlds of science, beauty, and cultural empowerment. With a background in chemical engineering and a strong foundation in research, Haneen brings a unique level of credibility and innovation to the beauty industry.

MEET HANEEN !

About Us

Brand Made By Haneen

By Haneen Alsaify has evolved into a modern, multi-use beauty brand designed for women on the go. Rooted in clean formulations and practical elegance, the brand focuses on versatile products that simplify routines without compromising on performance making beauty effortless, travelfriendly.
LASHES

Pre-glued and magnetic lashes offer a fuss-free, reusable solution for effortless beauty. Latex-free and easy to apply, they’re perfect for everyday wear or special occasions.

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FACE

Hydrating multi-use balm sticks deliver a dewy, natural glow in one swipe. Lightweight and blendable, they’re perfect as contour, blush, or sun-stick for any occasion.

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LIPS

Vegan, cruelty-free balm gloss offers buildable color and effortless radiance. Multi-tasking and easy to apply, it’s available in different shades to suit every mood or occasion.

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Our Vision

To redefine beauty for the modern Arab woman by creating clean, culturally relevant products that inspire confidence, celebrate authenticity, and drive purposeful innovation. We prioritize quality, inclusivity, and sustainability, guided by a commitment to understanding women’s values, skin needs, and lifestyles. This expresses your aspiration to lead with empathy, empower your community, and set new standards for meaningful beauty.

By Haneen Alsaify is committed to creating high-performing, solutions to women that celebrate natural beauty, enhance self-confidence, and foster emotional connection. We prioritize quality, inclusivity, diversity and sustainability guided by a founder-led approach that values trust, education, and cultural resonance. This communicates how your brand operates day-to-day, guided by clear principles that reflect your identity as a trusted influencer, entrepreneur, and advocate for meaningful beauty.